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© 2026 NextBayt Analytics FZCO • Dubai, VAE

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Legal

Cookie Policy

How NextBayt uses cookies and similar technologies.

On this page

  • 1. Introduction and Scope
  • 2. What Cookies and Similar Technologies Are
  • 3. Why We Use Cookies
  • 4. Categories of Cookies We Use
  • 5. Purpose of Each Category
  • 6. First-Party vs. Third-Party Cookies
  • 7. Estimated Duration and Persistence of Cookies (Unverified Defaults — Pending Technical Audit)
  • 8. Legal Basis and Regional Posture
  • 9. How to Control or Disable Cookies
  • 10. Consequences of Disabling Strictly Necessary Cookies
  • 11. Consequences of Disabling Non-Essential Cookies
  • 12. Relationship to Our Privacy Policy
  • 13. Changes to This Cookie Policy
  • 14. Contact Us
  • 15. Effective Date

COOKIE POLICY

Effective Date: 21 August 2026 Last Updated: 21 August 2026

1. Introduction and Scope

This Cookie Policy explains how NextBayt Analytics FZCO ("NextBayt," "we," "us," or "our"), a company registered in the IFZA Free Zone, Dubai Silicon Oasis, Dubai, United Arab Emirates, uses cookies and similar tracking technologies on our website located at www.nextbayt.com (the "Site").

This Policy applies only to the Site. If we offer mobile applications or browser extensions (including a Chrome extension), the use of cookies, local storage, and similar technologies within those products is addressed in separate, product-specific policies, which will be made available at the relevant download or installation point.

By continuing to browse or use the Site, you acknowledge that you have read and understood how we use cookies as described in this Policy. Where required by applicable law, we will ask for your consent before placing non-essential cookies on your device, and you may manage your preferences at any time using the tools described in Section 9, including your browser settings and available vendor opt-outs.

2. What Cookies and Similar Technologies Are

Cookies are small text files that a website places on your computer, phone, or other device when you visit it. Cookies allow a website to recognize your device, remember information about your visit (such as your language preference or login state), and understand how you interact with the site.

In addition to cookies, we and our third-party partners may use similar tracking technologies, including:

  • Pixels or web beacons — small, often invisible, graphic images embedded in web pages or emails that tell us whether a page was viewed or an action was taken.
  • Local storage and SDKs — data stored by your browser or device (for example, HTML5 local storage) that functions similarly to cookies but is not always automatically sent with each request, and software development kits embedded in a service that collect similar usage information.

For simplicity, we refer to all of these technologies collectively as "cookies" throughout this Policy unless otherwise specified. The specific vendors we currently use are listed in Section 4; we will update this Policy before adding new categories of tracking technology.

3. Why We Use Cookies

We use cookies for several general purposes, including to:

  • Keep you logged in and maintain your session while you use the Site;
  • Protect the Site, our users, and our systems from fraud, abuse, and security threats;
  • Understand how visitors find, navigate, and use the Site, so we can identify and fix problems;
  • Improve and develop our product and content based on aggregate usage patterns; and
  • Measure the performance of our marketing campaigns and optimize how we reach prospective users.

4. Categories of Cookies We Use

We organize the cookies used on the Site into the following categories.

4.1 Strictly Necessary Cookies

These cookies are essential for the Site to function and cannot be switched off in our systems. They are typically set only in response to actions you take, such as logging in.

  • Supabase — sets authentication and session cookies that keep you signed in and maintain the state of your session as you navigate the Site.
  • Cloudflare — sets security and content-delivery-network (CDN) cookies used to protect the Site against malicious traffic (such as bots and denial-of-service attempts) and to route requests efficiently.

4.2 Analytics and Performance Cookies

These cookies help us understand how visitors use the Site so we can measure and improve performance.

  • Google Analytics — sets cookies that collect information about pages visited, time spent on the Site, referral source, and general usage patterns, presented to us in aggregated and statistical form.

4.3 Analytics — Session Replay and Heatmaps

  • Microsoft Clarity — sets cookies that allow us to see anonymized session recordings and heatmaps showing how visitors scroll, click, and move through the Site, helping us identify usability issues.

4.4 Advertising and Conversion Tracking Cookies

These cookies are used to measure the effectiveness of our advertising and to understand actions taken as a result of our marketing.

  • Meta (Facebook) Pixel — sets cookies that help us measure the effectiveness of advertising campaigns run on Meta platforms and understand conversions resulting from those campaigns.

5. Purpose of Each Category

The table below maps each category in Section 4 to its specific purpose.

Category

Vendor(s)

Purpose

Strictly Necessary

Supabase, Cloudflare

Authenticate users, maintain login sessions, and protect the Site from security threats and abusive traffic.

Analytics / Performance

Google Analytics

Measure Site traffic, usage patterns, and content performance to inform product and content decisions.

Analytics / Session Replay & Heatmaps

Microsoft Clarity

Visualize user behavior (clicks, scrolling, navigation paths) to identify usability issues and improve user experience.

Advertising / Conversion Tracking

Meta (Facebook) Pixel

Measure ad performance, attribute conversions, and optimize marketing spend across Meta's advertising platforms.

6. First-Party vs. Third-Party Cookies

First-party cookies are set directly by NextBayt (or on our behalf, for our exclusive use) and are generally necessary for the Site to operate. The cookies set by Supabase (our authentication and backend infrastructure provider) and Cloudflare (our security and CDN provider) fall into this category, as they are configured for our Site and used solely to support its operation and security, even though they are technically served through third-party infrastructure.

Third-party cookies are set by domains other than the Site and are controlled by external organizations according to their own privacy and cookie practices. Google Analytics, Microsoft Clarity, and Meta (Facebook) Pixel are third-party services. For more information on how these providers handle data collected through their cookies, please see:

  • Google Privacy Policy: https://policies.google.com/privacy
  • Microsoft Privacy Statement: https://privacy.microsoft.com/privacystatement
  • Meta Privacy Policy: https://www.facebook.com/privacy/policy/

7. Estimated Duration and Persistence of Cookies (Unverified Defaults — Pending Technical Audit)

Cookies are either "session" cookies, which are deleted automatically when you close your browser, or "persistent" cookies, which remain on your device for a set period or until you delete them.

The durations below are industry-standard default estimates provided for general transparency. They have not been confirmed against our live vendor configurations or dashboards and may not reflect actual settings. We will update this table once a technical audit is complete.

Note: for Google Analytics specifically, this figure should be confirmed against whether it reflects the `_ga`/`_ga_` cookie's browser expiry or GA4's account-level data retention setting once the technical audit (above) is complete.*

Vendor

Cookie Type

Typical Duration (Default)

Supabase

Session / authentication

Session; up to approximately 7 days if a "remember me" or persistent-session feature is used

Cloudflare

Security / CDN

Session, or up to approximately 1 year for certain security cookies

Google Analytics

Analytics / performance

Approximately 14 months

Microsoft Clarity

Session replay / heatmaps

Approximately 1 year

Meta (Facebook) Pixel

Advertising / conversion tracking

Approximately 90 days

8. Legal Basis and Regional Posture

NextBayt Analytics FZCO is established in the United Arab Emirates, and our data processing activities, including our use of cookies, are governed by UAE law, including Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data (the "UAE PDPL") and applicable Free Zone regulations, and, for visitors located in the European Union or European Economic Area ("EU/EEA"), by the EU General Data Protection Regulation and applicable ePrivacy law, as further described in our International Data Protection Addendum (Part A - EU/EEA).

If you are located in the EU/EEA, non-essential cookies (Sections 4.2-4.4) are set only with your prior opt-in consent, obtained via the cookie consent tool described in Section 9.1, consistent with Section 7 of the International Data Protection Addendum (Part A - EU/EEA). For visitors outside the EU/EEA, we provide clear notice and controls consistent with Section 9 as good practice.

The Site remains not directed to, and does not target, users located in the United Kingdom or Switzerland; access to authenticated product features from those territories may be geoblocked consistent with the Terms of Service.

Nothing in this section limits any rights you may separately have under the law applicable to you.

9. How to Control or Disable Cookies

You have several ways to control cookies on the Site.

9.1 In-Site Cookie Preference Tool

At this time, the Site does not yet operate an in-site cookie preference banner with accept/reject functionality. You can control non-essential cookies today using your browser settings (Section 9.2) and the vendor-specific opt-out tools listed below (Section 9.3). We are working to implement an in-site cookie preference center; once it is available, this Section will be updated to describe how to use it, and we will provide notice of that change consistent with Section 13.

9.2 Browser Controls

Most web browsers allow you to manage cookies through their settings. You can typically choose to block all cookies, block third-party cookies only, or delete cookies after each session. General instructions for popular browsers are below:

  • Google Chrome: Settings → Privacy and security → Cookies and other site data
  • Safari: Settings/Preferences → Privacy → Manage Website Data
  • Mozilla Firefox: Settings → Privacy & Security → Cookies and Site Data
  • Microsoft Edge: Settings → Cookies and site permissions → Manage and delete cookies and site data

Please note that blocking cookies at the browser level may affect the functionality described in Section 10 below.

9.3 Vendor-Specific Opt-Outs

  • Google Analytics: You may install the Google Analytics Opt-out Browser Add-on, available at https://tools.google.com/dlpage/gaoptout, to prevent your data from being used by Google Analytics across all websites.
  • Meta (Facebook) Pixel: You may manage your ad preferences and review your "Off-Facebook Activity" through your Facebook account settings at https://www.facebook.com/adpreferences and https://www.facebook.com/off_facebook_activity, which allow you to limit how your activity is used for advertising purposes.

10. Consequences of Disabling Strictly Necessary Cookies

Strictly necessary cookies (see Section 4.1) are required for core Site functionality. If you disable or block these cookies, you may be unable to log in, remain signed in, or maintain a session, and security features designed to protect you and the Site may not function correctly. Certain pages or features of the Site may not display or operate as intended, and your overall experience may be significantly degraded.

11. Consequences of Disabling Non-Essential Cookies

Disabling non-essential cookies — analytics, session replay/heatmap, and advertising cookies (see Sections 4.2–4.4) — has no effect on the core functionality of the Site. You will still be able to log in, browse, and use the Site's features normally. The only effect is that we will have reduced visibility into how the Site is used and reduced ability to measure and optimize our marketing efforts, and you may see less relevant advertising from us on other platforms.

12. Relationship to Our Privacy Policy

This Cookie Policy supplements and should be read together with our main Privacy Policy, which describes more broadly how we collect, use, disclose, and protect personal data. Information collected through cookies — such as device identifiers, IP addresses, or usage patterns — may constitute personal data as defined in our Privacy Policy, and our collection and use of that data through cookies is subject to the terms of that Privacy Policy in addition to this Cookie Policy. In the event of any conflict between this Cookie Policy and the Privacy Policy regarding the treatment of personal data, the Privacy Policy shall govern.

13. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our cookie practices, the technologies we use, or applicable law. When we make changes, we will revise the "Last Updated" date at the top of this Policy. If we make material changes that significantly affect how we use cookies or your ability to control them, we will provide additional notice, such as a banner on the Site or another reasonably prominent means of communication, before the changes take effect. We encourage you to review this Policy periodically.

14. Contact Us

If you have questions, concerns, or requests regarding this Cookie Policy or our use of cookies, please contact us at:

NextBayt Analytics FZCO IFZA, Dubai Silicon Oasis, Dubai, United Arab Emirates Email: [email protected]

15. Effective Date

See the Effective Date and Last Updated notice at the top of this Policy.